According to @StockMKTNewz, PepsiCo (PEP) reached an agreement with Elliott Management to cut company costs, reduce U.S. prices by up to 20% in its slowing food business, and eliminate 20% of individual products across its U.S. operations, with no Elliott representatives joining the board; the underlying report is cited to the Wall Street Journal. source: @StockMKTNewz; The Wall Street Journal According to @StockMKTNewz, the reported plan directly alters PEP’s average selling prices, SKU mix, and cost base in the U.S., which are core inputs for near-term revenue and margin models that equity traders monitor. source: @StockMKTNewz According to the U.S. Bureau of Labor Statistics, food-at-home prices are a component of U.S. CPI that macro market participants track, so crypto traders attentive to risk sentiment in BTC and ETH may note large price adjustments by major consumer packaged goods companies reported by @StockMKTNewz. source: U.S. Bureau of Labor Statistics; @StockMKTNewz

According to @business, Bloomberg highlights how Fairlife, linked with Coca-Cola KO, helped set off a U.S. protein beverage boom, indicating a demand shift within the dairy industry toward higher-protein ready-to-drink products (source: Bloomberg/@business). For traders, the post flags KO’s strategic exposure to Fairlife and the protein category as a potential driver of category momentum tracking in consumer staples equities, though the post itself provides no specific financial metrics or guidance (source: Bloomberg/@business). The post does not indicate any direct cryptocurrency market impact or token exposure related to the dairy and protein beverage trend (source: Bloomberg/@business).

According to @business, the world’s top listed beer, wine, and spirits makers have collectively lost about $830 billion in market value over a little more than four years as the industry undergoes monumental change, per Bloomberg on Oct 30, 2025. Bloomberg reports that a shift in drinking habits is the primary driver of this multi‑year drawdown, signaling structural demand headwinds that are material for positioning in global beverage equities, per @business on Oct 30, 2025. Based on Bloomberg’s report, traders should factor in sector‑specific risk and prioritize evidence of demand stabilization before increasing exposure to alcohol stocks, per @business on Oct 30, 2025.

According to @stocktalkweekly, Kraft Heinz (KHC) is nearing a breakup and could announce a split of its grocery and sauces businesses as soon as next week, source: @stocktalkweekly. According to @stocktalkweekly, Warren Buffett backed the 2015 merger that created the current Kraft Heinz structure, providing context for the potential separation, source: @stocktalkweekly.

According to @StockMKTNewz, Reuters reports that Coca-Cola KO is working with investment bank Lazard to review options for its British Costa Coffee chain, including a potential sale, source: Reuters via @StockMKTNewz. The reported mandate names Lazard as adviser and explicitly includes a possible divestiture of Costa, which frames this as an active strategic review item for KO, source: Reuters via @StockMKTNewz. The shared report excerpt does not include terms, valuation, or timeline, limiting near-term modeling visibility for equity and options traders in KO, source: Reuters via @StockMKTNewz. The report does not mention cryptocurrencies or digital assets, so there is no direct crypto market linkage disclosed in this headline, source: Reuters via @StockMKTNewz.